Mercedes Logo Meaning


You’ve probably seen your fair share of Mercedes-Benz logos as you navigate the streets of Blue Ash. What is the Mercedes logo meaning, though? Mercedes-Benz of Cincinnati has an answer to that as well as some fun Mercedes-Benz history. We’ve also got some great information on our AMG® line of performance vehicles.

A Brief Mercedes-Benz History

Mercedes-Benz was the brainchild of two early automotive innovators, Karl Benz and Gottlieb Daimler. They knew what the right engineering could do for a car and Mercedes-Benz was their way of setting a new standard in automotive design. After Karl Benz’s 1886 motorized vehicle and Gottlieb Daimler’s original horseless carriage, Benz & Cie. came into being from Karl Benz and Daimler created DMG.

The first car known as a Mercedes didn’t come into being until 1900 and the modern Daimler-Benz corporation started in 1926. This was a great success for the automotive world, as Daimler-Benz sold 7,000 Mercedes-Benz models in 1927. Later on, in 1930, the Mercedes-Benz W15 became a big hit and set the standard for top of the line cars that Mercedes-Benz would continue well into the future.

What Does the Mercedes 3-Pointed Star Mean?

The first Mercedes logo was a creation of the sons of Gottlieb Daimler, Paul and Adolf Daimler. Their inspiration for the Mercedes 3-pointed star came from a mark that Gottlieb Daimler used to mark the family postcards. This is a significant piece of evidence in figuring out the Mercedes logo’s meaning. At first, the Mercedes logo was a gold star. Over time, the Mercedes 3-pointed star shifted to a white star inside a thick circle with detailing around the edges of the circle.

Today, the Mercedes logo has become a silver circle with a three-pointed star in the center. Over time, the three points of the star represent the Daimler engines’ supremacy on the land, in the sea, and in the air. Montgomery Mercedes-Benz models come either as a stamp embedded in the grille or a hood ornament that stands up from the body of the car. You might also find a Mercedes AMG® logo if you’ve got a Mercedes-Benz performance model.

Mercedes-Benz of Cincinnati Are Mercedes-Benz People

Mercedes-Benz of Cincinnati knows everything there is to know about Mercedes cars, from the Mercedes logo to how Mercedes-Benz vs. Porsche compares to our great selection of sedans and coupes. We also have some expertly trained service professionals who can diagnose and repair just about any Mercedes problem that you might face. If you want to learn more about what sets us apart, just contact us.

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